C-scape : conquer the forces changing business today / Larry Kramer.
By: Kramer, Larry.
Publisher: New York : Harper Business, c2010Edition: 1st ed.Description: x, 240 p. ; 24 cm.ISBN: 9780061984976 (hbk.); 0061984973 (hbk.).Subject(s): Customer services | Marketing | AdvertisingDDC classification: 658.8
Contents:
The C-scape : how did we get here? -- What happens to markets? -- What happens to products? -- What happens to businesses?
Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode | Remark |
---|---|---|---|---|---|---|---|---|
Main Collection | TU External Storage-LCS | 658.8 KRA 2010 (Browse shelf) | 1 | Available | TBSxx,34006,03,CL | 5000120433 | Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1 |
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658.8 KOT 2024 Principles of marketing. | 658.8 KOT 2024 Principles of marketing. | 658.8 KOT 2024 Principles of marketing. | 658.8 KRA 2010 C-scape : | 658.8 KRE High-impact marketing on a low-impact budget : | 658.8 KRE High-impact marketing on a low-impact budget : | 658.8 KUR Contemporary marketing / |
Includes index.
The C-scape : how did we get here? -- What happens to markets? -- What happens to products? -- What happens to businesses?