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Islamic branding and marketing : creating a global Islamic business / Paul Temporal.

By: Temporal, Paul.
Publisher: Singapore : John Wiley c2011Description: xvii, 324 p. : ill. ; 24 cm.ISBN: 9780470825396 (hbk.).Subject(s): Branding (Marketing) -- Islamic countries | Consumers -- Islamic countries -- PsychologyDDC classification: 658.827
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658.827 TEM 2011 (Browse shelf) 1 Available SBSxx,36000,03,CL 5000141159
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 5

658.827 TEM 2011 (Browse shelf) 1 Available tbsxx,34003,03,CL 5000120211

Includes bibliographical references and index.