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New super identity : the new era of creative branding.

Publisher: Hong Kong : AllRightsReserved, c2011Description: 256 p. : col. ill. ; 24 cm.ISBN: 9789881797131 (pbk.).Subject(s): Branding (Marketing) -- Pictorial works | Commercial art -- Pictorial works | Trademarks -- Pictorial worksDDC classification: 658.827
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 5

658.827 NEW 2011 (Browse shelf) 1 Available GENLS,GENLS,03,GR 5000127489
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658.827 MUK 2009 Product management : 658.827 NAD Living brands : 658.827 NEW 2009 Passion brands : 658.827 NEW 2011 New super identity : 658.827 NIL 1998 Competitive branding : 658.827 NIL 1998 Competitive branding : 658.827 OLI 2003 Wally Olins on brand.