Marketing planning : where strategy meets action / Stephan Sorger.
By: Sorger, Stephan
.
Publisher: Boston : Pearson, c2012Description: xxv, 323 p. : ill. (some col.) ; 23 cm.ISBN: 9780132544702 (pbk.); 0132544709 (pbk.).Subject(s): Marketing -- Management | Strategic planningDDC classification: 658.802
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27, Side 1, TierNo 3, BayNo 1 |
658.802 SOR 2012 (Browse shelf) | 1 | Available | TBSxx,08010,03,GR | 5000133002 |
Includes bibliographical references and index.