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Micro impacts and benefits of business tourism assessment of expenditure & experience [electronic resource] : case of Kuala Lumpur Convention Center / MohamadSadegh Moayed.

By: Moayed, MohamadSadegh.
Contributor(s): Hussain, Kashif, Dr | Université de Toulouse-Le Mirail.
Publisher: 2011Description: 1 CD-ROM ; 4 3/4 in.Subject(s): Taylor's University (Subang Jaya, Selangor, Malaysia) -- Dissertations | Tourism -- Malaysia -- Kuala Lumpur | Tourism -- Marketing -- Malaysia | Kuala Lumpur (Malaysia) -- Description and travelDDC classification: 338.4791595 Dissertation note: Thesis (Professional Master in International Hospitality and Tourism Management)--Taylor's Graduate School of Hospitality and Tourism, Taylor's University, 2011. Summary: This paper focuses on micro impacts and benefits of business tourism, which assesses expenditure and experience. This is in a form of a case study conducted in Kuala Lumpur Convention Center, Malaysia. The objective of the study is to highlight the micro areas of tourists' spending and their experience.
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Media Resources Taylor's Library-TU
338.4791595 MOA 2011 (Browse shelf) CD-ROM (Dissertation) 1 Not For Loan SHTEx,30010,05,GR,MAL 1000528394

This dissertation is submitted in partial fulfilment of the requirements of the Université de Toulouse II -Le Mirail for the award of Professional Master in International Hospitality and Tourism Management.

Main supervisor: Dr. Hussain Kashif.

Thesis (Professional Master in International Hospitality and Tourism Management)--Taylor's Graduate School of Hospitality and Tourism, Taylor's University, 2011.

This paper focuses on micro impacts and benefits of business tourism, which assesses expenditure and experience. This is in a form of a case study conducted in Kuala Lumpur Convention Center, Malaysia. The objective of the study is to highlight the micro areas of tourists' spending and their experience.