Innovation in pricing : contemporary theories and best practices / edited by Andreas Hinterhuber and Stephan Liozu.
Contributor(s): Hinterhuber, Andreas
| Liozu, Stephan.
Publisher: London ; New York : Routledge, c2013Description: xix, 416 p. : ill. ; 24 cm.ISBN: 9780415521611 (hbk.); 9780415521642 (pbk.).Subject(s): Pricing | Marketing -- Technological innovationsDDC classification: 658.816
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 4 |
658.816 INN 2013 (Browse shelf) | 1 | Available | TBSxx,28000,03,CL | 5000138013 |
Includes bibliographical references and index.