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Marketing technologies : corporate cultures and technological change / Elena Simakova.

By: Simakova, Elena, 1973-.
Series: Routledge studies in innovation, organization, and technology.Publisher: London ; New York : Routledge, 2013Description: xvi, 185 p. ; 24 cm.ISBN: 9780415624770 (hbk.).Subject(s): Organizational change | Electronic commerce | Technological innovations -- Economic aspects | Management -- Technological innovationsDDC classification: 381
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 12 , Side 1, TierNo 4, BayNo 2

381 SIM 2013 (Browse shelf) 1 Available TBSxx,34001,03,CL 5000138016

Includes bibliographical references and index.