Marketing technologies : corporate cultures and technological change / Elena Simakova.
By: Simakova, Elena.
Series: Routledge studies in innovation, organization, and technology.Publisher: London ; New York : Routledge, 2013Description: xvi, 185 p. ; 24 cm.ISBN: 9780415624770 (hbk.).Subject(s): Organizational change | Electronic commerce | Technological innovations -- Economic aspects | Management -- Technological innovationsDDC classification: 381Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 12 , Side 1, TierNo 4, BayNo 2 |
381 SIM 2013 (Browse shelf) | 1 | Available | TBSxx,34001,03,CL | 5000138016 |
Includes bibliographical references and index.