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Advertising Transformed [electronic resource] : The New Rules for the Digital Age / Fons Van Dyck.

By: Van Dyck, Fons.
Publisher: London : Kogan Page 2014Description: 1 online resource (200 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 1306406730 (electronic bk.); 9781306406734 (electronic bk.); 9780749471491 (electronic bk.); 0749471492 (electronic bk.).Subject(s): Advertising | Advertising -- Technological innovations | Internet advertising | Digital mediaGenre/Form: Electronic books.Additional physical formats: Print version:: No titleDDC classification: 659.1 Online resources: An electronic book accessible through the World Wide Web; click to view
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library - Perpetual(TU)
659.1 (Browse shelf) 1 e-book SOMAC,37000,03,CL,PPT | SOMAC,37001,03,CL,PPT | SOMAC,37002,03,CL,PPT | SOMAC,37003,03,CL,PPT | SOMAC,37004,03,CL,PPT

Includes bibliographical references and index.

Description based on print version record.