Analyzing media messages : using quantitative content analysis in research / Daniel Riffe, Stephen Lacy, and Frederick Fico.
By: Riffe, Daniel [author.].
Contributor(s): Lacy, Stephen [author.] | Fico, Frederick [author.].
Series: Routledge communication series: Publisher: New York, NY : Routledge, 2014Edition: Third edition.Description: 1 online resource (xiv, 206 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9781135912086 (electronic bk.); 1135912084 (electronic bk.); 9781135912017; 1135912017; 9780203551691 (electronic bk.).Subject(s): Content analysis (Communication) | Mass media -- Research -- Methodology | Mass media -- Statistical methodsGenre/Form: Electronic books.Additional physical formats: Print version:: Analyzing media messages.DDC classification: 302.23 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library - Perpetual(TU) | 302.23 (Browse shelf) | 1 | e-book | SOMAC,37000,03,CL,PPT | SOMAC,37001,03,CL,PPT | SOMAC,37002,03,CL,PPT | SOMAC,37003,03,CL,PPT | SOMAC,37004,03,CL,PPT |
Includes bibliographical references and indexes.
Description based on print version record.