Sponsorship in marketing : effective communication through sports, arts and events / by T. Bettina Cornwell.
By: Cornwell, T. Bettina
.
Publisher: Oxfordshire, England ; New York : Routledge, 2014Copyright date: ©2014Description: 1 online resource (181 pages) : illustrations, tables.Content type: text Media type: computer Carrier type: online resourceISBN: 9781315816371 (e-book).Subject(s): Corporate sponsorship | Special events -- Marketing | Sports sponsorship | Performing arts sponsorshipGenre/Form: Electronic books.Additional physical formats: Print version:: Sponsorship in marketing : effective communication through sports, arts and events.DDC classification: 659.2/85 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 659.2/85 (Browse shelf) | 1 | e-book | SOMAC,37000,03,CL,PPT | SOMAC,37001,03,CL,PPT | SOMAC,37002,03,CL,PPT | SOMAC,37003,03,CL,PPT | SOMAC,37004,03,CL,PPT | SHTEx,70004,03,CL,PPT |
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| 659.2/85 The new investor relations | 659.2/85 Understanding institutional shareholder activisim : | 659.2/85 Strategic financial and investor communications : | 659.2/85 Sponsorship in marketing : | 659.2/930776 Tourism marketing for cities and towns : | 659.2/930776 The political economy of city branding / | 659.2/930776 Convention center follies : |
Includes indexes.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.