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The copywriter's toolkit : the complete guide to strategic advertising copy / Margo Berman.

By: Berman, Margo, 1947-.
Publisher: Chichester, West Sussex : Wiley-Blackwell, 2012Description: xi, 376 pages : colour illustrations ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781405199520 (hardback); 9781405199537 (paperback).Subject(s): Advertising copy -- Handbooks, manuals, etcDDC classification: 659.132
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
659.132 BER 2012 (Browse shelf) 1 Available SOMAC,37002,03,RM|SOMAC,91603,03,RA|SOMAC,37000,03,RA|SOMAC,37000,03,RM|SOMAC,37001,03,AD|SOMAC,91602,03,RM 5000159682
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 8

659.132 BER 2012 (Browse shelf) 1 Available SOMAC,37000,03,RM|SOMAC,91603,03,RA|SOMAC,37000,03,RA|SOMAC,37002,03,RM|SOMAC,37001,03,AD|SOMAC,91602,03,RM 5000165050

Includes bibliographical references and index.