Marketing : a behavioural analysis / Peter M. Chisnall
By: Chisnall, Peter Michael
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Series: The McGraw-Hill marketing series.Publisher: Maidenhead, England : McGraw-Hill Book Co. Europe, 1985Edition: 2nd ed.Description: viii, 328 p. ; 25 cm.ISBN: 0070841500.Subject(s): Consumers | Marketing | Motivation research (Marketing)DDC classification: 658.8342
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.8342 CHI (Browse shelf) | 1 | Available | TBSxx,34007,03,AD | 1000016645 |