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The economics of quality, grades and brands / Peter Bowbrick

By: Bowbrick, Peter.
Publisher: London : |b Routledge, 1992Description: xvii, 343 p. ; 22 cm.ISBN: 0415078482.Subject(s): Brand choice | Commercial products -- Standards | Consumers' preferences | Quality of productsDDC classification: 658.562
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Main Collection TU External Storage-LCS
658.562 BOW (Browse shelf) 1 Available TBSxx,34004,03,GR 1000016088 Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1