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The impulse economy : understanding mobile shoppers and what makes them buy / Gary Schwartz.

By: Schwartz, Gary, 1964-.
Publisher: New York : Atria Books, c2011Description: viii, 229 p. : ill. ; 24 cm.ISBN: 9781451671865 (hbk.); 9781451671889 (ebk.).Subject(s): Internet marketing | Teleshopping | Consumer behaviorDDC classification: 658.8342
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 8

658.8342 SCH 2011 (Browse shelf) 1 Available SHTEx,70002,02,GR 5000129934