The impulse economy : understanding mobile shoppers and what makes them buy / Gary Schwartz.
By: Schwartz, Gary.
Publisher: New York : Atria Books, c2011Description: viii, 229 p. : ill. ; 24 cm.ISBN: 9781451671865 (hbk.); 9781451671889 (ebk.).Subject(s): Internet marketing | Teleshopping | Consumer behaviorDDC classification: 658.8342Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 8 |
658.8342 SCH 2011 (Browse shelf) | 1 | Available | SHTEx,70002,02,GR | 5000129934 |