Buyer behavior in marketing strategy / John A. Howard
By: Howard, John A.
Publisher: Englewood Cliffs, N.J. : Prentice-Hall International, c1994Edition: 2nd ed., Int ed.Description: xix, 603 p. ; 24cm.ISBN: 0131471414.Subject(s): Consumer behavior -- United States | Consumer behavior | Marketing -- ManagementDDC classification: 658.8342Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 7 |
658.8342 HOW (Browse shelf) | 1 | Available | TBSxx,34003,03,AD | 5000019653 | |
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 7 |
658.8342 HOW (Browse shelf) | 1 | Available | TBSxx,34001,03,AD | 5000019656 |