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Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.

By: Lamb, Charles W.
Contributor(s): Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-.
Publisher: Mason, OH : South-Western, 2009Edition: 6th ed.Description: xxix, 546p. : ill. ; 28 cm.ISBN: 9780324584424 (pbk. : ISE); 0324584423 (pbk. : ISE).Subject(s): Marketing | Marketing -- ManagementDDC classification: 658.8
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658.8 LAM (Browse shelf) 1 Available UNISA, 240775 5000012999
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 5

658.8 LAM (Browse shelf) 1 Available TBSxx,34007,03,AD 5000009744
Main Collection Taylor's Library-TU
658.8 LAM (Browse shelf) 1 Available TBSxx,34007,03,AD 5000014016
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 5

658.8 LAM (Browse shelf) 1 Available TBSxx,34007,03,AD 5000014017
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 5

658.8 LAM (Browse shelf) 1 Available TBSxx,34007,03,AD 5000022174
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 5

658.8 LAM (Browse shelf) 1 Available UNISA,19003,03,AD 5000014967
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 5

658.8 LAM (Browse shelf) 1 Available TBSxx,34007,03,AD 5000014581
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 5

658.8 LAM (Browse shelf) 1 Available GENLS,GENLS,03,GR 5000115163

Previous ed.: 2006.

Includes index.

Australian Degree Programme : MARK1010