Principles of marketing / Philip Kotler and Gary Armstrong
By: Kotler, Philip
.
Contributor(s): Armstrong, Gary (Gary M.).
Publisher: N.J. : Prentice Hall, 1999Edition: 8th ed.Description: 692 p. ; 28 cm.ISBN: 0130961906.Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Call number | Vol info | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Teaching Resource | Taylor's Library-TU | 658.8 KOT (Browse shelf) | TIF | 1 | Available | SOMAC,09030,03,RM | 5000044815 |
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Test item file [by] John R. Brooks [to accompany] Principles of marketing. 8th ed. [by] Philip Kotler & Gary Armstrong. ISBN 0130956945