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The marketing planning workbook : effective marketing for marketing managers / Sally Dibb, Lyndon Simkin and John Bradley.

By: Dibb, Sally, 1963-.
Contributor(s): Bradley, John | Simkin, Lyndon, 1961-.
Publisher: London : Routledge, 1996Description: xxx, 224 p. : ill. ; 24 cm.ISBN: 0415118913.Subject(s): Marketing -- PlanningDDC classification: 658.802
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 1

658.802 DIB (Browse shelf) 1 Available SABDx,23003,02,GR 5000048992