Marketing research / David A. Aaker, V. Kumar, George S. Day
By: Aaker, David A. (David Allen)
.
Contributor(s): Day, George S [(j.a.)] | Kumar, V [(j.a.)].
Publisher: N.Y. : John Wiley, c1998Edition: 6th ed.Description: xvi , 776 p. ; 26 cm.ISBN: 0471170690.Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 5 |
658.83 AAK (Browse shelf) | 1 | Available | SHTEx,35050,04,RA | 5000036036 |