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Consumer behaviour : applications in marketing / Robert East, Malcolm Wright and Marc Vanhuele.

By: East, Robert, 1940-.
Contributor(s): Wright, Malcolm, 1963- | Vanhuele, Marc.
Publisher: London : SAGE, 2013Edition: 2nd ed.Description: x, 337 p. : ill. ; 23 cm.ISBN: 9781446211229 (alk. paper); 9781446211236 (pbk.).Subject(s): Consumer behaviorDDC classification: 658.8342
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 7

658.8342 EAS 2013 (Browse shelf) 1 Available TBSxx,34007,03,AD 5000147827
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 7

658.8342 EAS 2013 (Browse shelf) 1 Available TBSxx,34007,03,AD 5000147851

Includes bibliographical references and indexes.