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Advanced methods of marketing research / edited by Richard P. Bagozzi

Contributor(s): Bagozzi, Richard P.
Publisher: Cambridge, Mass. : Blackwell Business, 1994Description: xvii, 407 p. : ill. ; 25 cm.ISBN: 1557865493.Subject(s): Marketing researchDDC classification: 658.83
Item type Current location Call number Copy number Status Notes Date due Barcode Remark
Main Collection TU External Storage-LCS
658.83 ADV (Browse shelf) 1 Available ADTP, 94978 1000503716 Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1

Includes bibliographical references and index.