Managing innovation and new product development : concepts and cases / Mukesh Chaturvedi, Aseem Kumar and Manmohan Rahul
By: Chaturvedi, Mukesh
.
Contributor(s): Kumar, Aseem | Rahul, Manmohan.
Publisher: New Delhi : PHI Learning, c2009Description: xix, 271 p. : ill. ; 25 cm.ISBN: 9788120337275 (pbk.).Subject(s): New products | Industrial managementDDC classification: 658.575
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.575 CHA 2009 (Browse shelf) | 1 | Available | SHTEx,70002,02,GR | 5000100138 |
"Eastern Economy Edition" -- Cover.
Includes bibliographical references and index.