The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly / David Meerman Scott.
By: Scott, David Meerman [author.].
Publisher: Hoboken, New Jersey : Wiley, [2020]Copyright date: ©2020Edition: Seventh edition.Description: 1 online resource (xvii, 430 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9781119651611 (e-book).Other title: New rules of marketing and PR.Subject(s): Internet marketingGenre/Form: Electronic books.Additional physical formats: Print version:: New rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly.DDC classification: 658.872 Online resources: An electronic book accessible through the World Wide Web; click to view| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-Perpetual(TC) | 658.872 (Browse shelf) | e-book | SOPUx,83003,03,RA,PPT |
Browsing Taylor's Library-TC Shelves Close shelf browser
| 658.87 GIL Retail marketing management / | 658.87 HOL How to do everything with your eBay business / | 658.87 LYN 2004 Start your own business on eBay : | 658.872 The new rules of marketing & PR : | 658.872 AHM 2012 Velocity : | 658.872 CHA 2012 Digital marketing : | 658.872 CHA 2015 Digital business and e-commerce management : |
Includes index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.