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Contemporary marketing / Boone & Kurtz.

By: Boone, Louis E [author.].
Contributor(s): Kurtz, David L [author.].
Publisher: Boston, MA : Cengage, [2019]Edition: 18e[edition].Description: xix, 399, A-10, B-5, N-10, G-7, I-22 pages : illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780357033777; 9781337386890.Subject(s): Marketing | Marketing -- ManagementDDC classification: 658.8
Item type Current location Call number Status Notes Date due Barcode
Main Collection Taylor's Library-TC
658.8 BOO 2019 (Browse shelf) Available SOPUx,83003.03,RA | SODSx,83003.03,RA | SODSx,83000.03,RA 5000166111

Includes bibliographical references and indexes.