Media management matters : challenges and opportunities for bridging theory and practice / edited by Ulrike Rohn and Tom Evens.
Contributor(s): Evens, Tom [editor.] | Rohn, Ulrike [editor.].
Series: Media management and economics series: Publisher: New York, New York ; London : Routledge, [2020]Copyright date: ©2020Description: 1 online resource (xiii, 266 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 9780429555947 (e-book).Subject(s): Mass media -- ManagementGenre/Form: Electronic books.Additional physical formats: Print version:: Media management matters : challenges and opportunities for bridging theory and practice.DDC classification: 302.23068 Online resources: An electronic book accessible through the World Wide Web; click to viewNo physical items for this record
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.