Impact of ICTs on event management and marketing / Kemal Birdir [and three others].
By: Birdir, Kemal [author.].
Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series: Publisher: Hershey, Pennsylvania : IGI Global, [2021]Copyright date: 2021Description: 1 online resource (xx, 357 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceSubject(s): Special events -- Planning -- Technological innovationsGenre/Form: Electronic books.Additional physical formats: Print version:: Impact of ICTs on event management and marketing.DDC classification: 394.2 Online resources: An electronic book accessible through the World Wide Web; click to viewNo physical items for this record
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.