Advertising creative : strategy, copy, design.
Publisher: Los Angeles : SAGE Publications, Inc., [2023]Copyright date: ©2023Edition: Sixth edition / Tom Altstiel, Jean Grow, Dan Augustine, Joanna L. JenkinsDescription: xxvi, 358 pages : illustrations (black and white) ; 28 cmContent type:- text
- still image
- unmediated
- volume
- 9781071846650
- Advertising strategy
- 659.1 ALT 2023
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Shelf location | Call number | Materials specified | Vol info | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Reserve Collection | Taylor's Library-TC |
Floor 2, Shelf 2 , Side 1, TierNo 5, BayNo 3 |
659.1 ALT 2023 (Browse shelf(Opens below)) | Available | SODSx,83003,03,RM | 5000174737 | ||||||||||||
| Main Collection | Taylor's Library-TC |
Floor 4, Shelf 40 , Side 1, TierNo 4, BayNo 2 |
659.1 ALT 2023 (Browse shelf(Opens below)) | Available | SDPSx,83003,03,RM | 5000175768 |
Browsing Taylor's Library-TC shelves Close shelf browser (Hides shelf browser)
| 659.1 ADV Advertising excellence / | 659.1 ALT 2020 Advertising creative : | 659.1 ALT 2023 Advertising creative : | 659.1 ALT 2023 Advertising creative : | 659.1 ARE Contemporary advertising / | 659.1 ARE 2021 Contemporary advertising and integrated marketing communications / | 659.1 BEL Advertising and promotion : |
Previous edition: published as by Tom Altstiel, Jean Grow, Marcel Jennings. 2019.
Includes bibliographical references and index.