Impact of ICTs on event management and marketing / Kemal Birdir, Sevda Birdir, Ali Dalgic, Derya Toksoz, [editors]
Contributor(s): Birdir, Kemal [editor.]
| Birdir, Sevda [editor.] | Dalgiç, Ali [editor.] | Toksoz, Derya [editor.].
Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.Publisher: Hershey, PA : Business Science Reference, [2021]Description: xx, 357 pages : illustrations ; 29 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781799849544; 9781799857013.Subject(s): Special events -- Planning -- Technological innovations | Special events -- Marketing -- Technological innovationsDDC classification: 394.2
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Teaching Resource | Taylor's Library-TU | 394.2 IMP 2021 (Browse shelf) | Checked out | SHTEx,91621,03,AD | 30/10/2024 | 5000172568 |
Includes bibliographical references and index.