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Integrating AI-driven technologies into service marketing / Vipin Nadda, Pankaj Kumar Tyagi, Amrik Singh, Vipin Singh, editors.

Contributor(s): Series: Advances in marketing, customer relationship management, and E-services (AMCRMES) book seriesPublisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2024Description: 38 PDFs (871 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9798369371244
Other title:
  • Integrating artifical intelligence-driven technologies into service marketing
Subject(s): Genre/Form: Additional physical formats: Print version:: No titleDDC classification:
  • 658.872 23
Online resources: Available additional physical forms:
  • Also available in print.
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library - Perpetual(TU) 658.872 (Browse shelf(Opens below)) e-book GENLS,GENLS,03,AD,PPT

Includes bibliographical references and index.

Restricted to subscribers or individual electronic text purchasers.

Also available in print.

Mode of access: World Wide Web.

Description based on title screen (IGI Global, viewed 08/30/2024).