Image from Google Jackets

Marketing research / Barry J. Babin, Steve D'Alessandro, Hume Winzar, Ben Lowe, William Zikmund.

By: Contributor(s): Publisher: South Melbourne, Victoria : Cengage Learning Australia Pty Limited, [2020]Copyright date: ©2020Edition: 5e[edition]; Global editionDescription: xxv, 622 pages : illustrations ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780170438964
Subject(s): DDC classification:
  • 658.83 BAB 2020
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 5

658.83 BAB 2020 (Browse shelf(Opens below)) Available SOMAC,91619,03,RA 5000175720

Fifth edition.

Includes bibliographical references and index.