Strategic integrated marketing communications / Larry Percy.
Publisher: London ; New York, New York : Routledge, 2023Edition: Fourth editionDescription: 1 online resource (319 pages)Content type:- text
- computer
- online resource
- 9781000842883
- 658.802 23
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Shelf location | Call number | Materials specified | Vol info | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-Perpetual(TC) | 658.802 (Browse shelf(Opens below)) | e-book | SDPSx,83003,03,RA,PPT |
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.