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Marketing 7.0 : a guide for thinking marketers in the age of AI / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

By: Contributor(s): Publisher: Hoboken, NJ : Wiley, [2026]Description: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781394329878
  • 1394329873
  • 1394329881
  • 9781394329885
Subject(s): Genre/Form: Additional physical formats: Print version:: No titleDDC classification:
  • 658.8 23
Online resources:
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
E-Book Taylor's Library-TU e-book

Includes bibliographical references and index.

EBSCOhost "EBSCO evaluates our products based on the Web Content Accessibility Guidelines (WCAG) and the related Section 508 and EN 301 549 regulations in the US and EU. Most EBSCO products are substantially conformant with WCAG 2.2 level AA." Source: https://connect.ebsco.com/s/article/EBSCO-VPATs?language=en_US. Last accessed April 22, 2025.

Description based on online resource; title from digital title page (viewed on April 15, 2026).