Commercializing successful biomedical technologies : basic principles for the development of drugs, diagnostics and devices / Shreefal S. Mehta.
By: Mehta, Shreefal S.Publisher: Cambridge : Cambridge University Press, c2008Description: xxiii, 335 p. : ill. ; 26 cm.ISBN: 9780521870986 (hbk.).Subject(s): Biomedical engineering -- Marketing | Biomedical engineering -- Patents | Pharmaceutical biotechnology industry -- Marketing | Pharmaceutical biotechnology -- Patents | Medical instruments and apparatus -- Marketing | Medical instruments and apparatus -- Patents | Biomedical engineering -- Marketing -- Case studies | Pharmaceutical biotechnology industry -- Marketing -- Case studies | Medical instruments and apparatus -- Marketing -- Case studiesDDC classification: 660.60688
|Item type||Current location||Call number||Copy number||Status||Notes||Date due||Barcode||Remark|
|SOM Main Collection||TU External Storage-LCS||660.60688 MEH (Browse shelf)||1||Available||SOMxx,33001,03,GR||5000095281||Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1|
Browsing Taylor's Library-TU Shelves Close shelf browser
|660.603 NIL Glossary of biotechnology terms /||660.603 NIL Glossary of biotechnology terms /||660.6068/8 Managing biotechnology :||660.60688 MEH Commercializing successful biomedical technologies :||660.6072 OLI 2009 Networks for learning and knowledge creation in biotechnology /||660.6078 BHO 2011 Analytical techniques in biotechnology :||660.6078 SEI Basic laboratory methods for biotechnology :|
Includes bibliographical references and index.
1. The biomedical drug, diagnostic, and devices industries and their markets. - 2. Markets of interest and market research steps. - 3. Intellectual property, licensing, and business models. - 4. New product development (NPD). - 5. The regulated market: gateway through the FDA. - 6. Manufacturing. - 7. Reimbursement, marketing, sales, and product liability.