Services marketing : an interactive approach / Raymond P. Fisk, Stephen J. Grove, Joby John.
By: Fisk, Raymond P.
Contributor(s): Grove, Stephen J. (Stephen John) [author.] | John, Joby.
Publisher: Mason, OH : South-Western, Cengage Learning, [2014]Copyright date: ©2014Edition: Fourth edition.Description: xxiii, 261 pages : illustrations ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781285057132 (paperback); 1285057139 (paperback).Subject(s): Service industries -- Marketing | Service industries -- ManagementDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 3 |
658.8 FIS 2014 (Browse shelf) | 1 | Available | TBSxx,34001,03,RA|TBSxx,34003,03,RA | 5000161108 |
Browsing Taylor's Library-TU Shelves Close shelf browser
658.8 FIS 2008 Interactive services marketing / | 658.8 FIS 2008 Interactive services marketing / | 658.8 FIS 2008 Interactive services marketing / | 658.8 FIS 2014 Services marketing : | 658.8 FRA Building procurement systems : | 658.8 FRA Building procurement systems : | 658.8 FRA Building procurement systems : |