The fusion marketing bible : fuse traditional media, social media, and digital media to maximize marketing / Lon Safko.
By: Safko, Lon.
Publisher: New York, NY : McGraw-Hill, c2013Description: xxi, 265 p. : ill. ; 23 cm.ISBN: 9780071801133 (pbk.).Subject(s): Marketing | Marketing -- Technological innovationsDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 7 |
658.8 SAF 2013 (Browse shelf) | 1 | Available | TBSxx,34007,03,CL | 5000141820 |
Includes index.