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Performance marketing with Google Analytics : strategies and techniques for maximizing online ROI / Sebastian Tonkin, Caleb Whitmore, Justin Cutroni.

By: Tonkin, Sebastian.
Contributor(s): Whitmore, Caleb | Cutroni, Justin.
Publisher: Hoboken, NJ : Wiley Pub., c2010Description: xxiii, 427 p. : ill., maps ; 24 cm.ISBN: 9780470578315 (pbk.); 0470578319 (pbk.).Subject(s): Google Analytics | Internet marketing | Web usage miningDDC classification: 658.872
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658.872 TON 2010 (Browse shelf) 1 Available TBSxx,34003,03,CL 5000106773

Includes index.