Industrial organization : contemporary theory and practice / Lynne Pepall, Daniel J. Richards, George Norman
By: Pepall, Lynne
.
Contributor(s): Norman, George | Richards, Daniel Jay.
Publisher: Mason, Ohio : South-Western/Thomson Learning, c2002Edition: 2nd ed.Description: xviii, 724 p. : ill. ; 24 cm.ISBN: 0324067720.Subject(s): Industrial organizationDDC classification: 658.1 | Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 23 , Side 2, TierNo 3, BayNo 7 |
658.1 PEP (Browse shelf) | 1 | Available | SOMAC,37004,03,GR | 5000035378 |
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| 658.1 KEY 2011 One simple idea : | 658.1 LEV The way to strategy / | 658.1 LOC The complete Idiot's guide to organizing your life / | 658.1 PEP Industrial organization : | 658.1 PEP 2008 Industrial organization : | 658.1 QUO Quotes on background of management / | 658.1 ROB Organisation theory : |
Ch. 1. Introduction. - Ch. 2. Technology, Costs, And Market Structure. - Ch. 3. Basic Monopoly Pricing And Product Strategies. - Ch. 4. Product And Pricing Strategies For The Multiproduct Monopolist. - Ch. 5. Theories Of Business Strategy In Oligopoly Markets. - Ch. 6. Monopoly Power And Predatory Conduct. - Ch. 7. Collusion And Cartels. - Ch. 8. Mergers. - Ch. 9. Vertical Relations And Restraints. - Ch. 10. Advertising. - Ch. 11. Research And Development. - Ch. 12. Current Critical Issues : Network Externalities, Auctions, And Strategic Trade Policy. - Answer to Practice Problems. - Glossary. - Index.