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Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright

By: Burgelman, Robert A.
Contributor(s): Maidique, Modesto A | Wheelwright, Steven C, 1943-.
Publisher: Boston : McGraw-Hill/Irwin, c2001Edition: 3rd ed.Description: xiii, 990 p. : ill. ; 26 cm.ISBN: 0072312831.Subject(s): High technology industries -- Management | New products -- Management | Technological innovations -- ManagementDDC classification: 658.514
Item type Current location Call number Vol info Copy number Status Notes Date due Barcode
Teaching Resource Taylor's Library-TU
658.514 BUR (Browse shelf) LC/INSTRUCTOR'S MANUAL 1 Available UNISA,19003,03,GR 5000187547

Includes bibliographical references and indexes

Accompanied by : Strategic management of technology and innovation : Teaching notes. by Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. 3rd ed. ISBN 007231284x