Principles of marketing / Philip Kotler ... [et al.]
Contributor(s): Clark, Eugene
| Kotler, Philip.
Publisher: Frenchs Forest, NSW. : Prentice Hall, c2001Description: xxiii, 498 p. : ill.; 26 cm.ISBN: 1740092627.Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 7 |
658.8 PRI (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 5000014242 | |
| Accompanying Material (Media Resource) | Taylor's Library-TU | 658.8 PRI (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 1000501987 |
Includes index and bibliograpy : p. 463-473.
Accompanied by 1 computer laser optical disc (4 3/4 in.) : Principles of marketing : e-marketing@ internet : connecting people and business on the internet, version 2.0. by Philip Kotler ... [et al.] ISBN : 1740094999