Consumer behaviour / Leon Schiffman, Aron O'Cass, Angela Paladino, Jamie Carlson.
By: Schiffman, Leon G.
Contributor(s): Kanuk, Leslie Lazar.
Publisher: French's Forest, N.S.W. : Pearson Australia, 2014Edition: 6th edition.Description: xix, 708 pages : color illustrations ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781442561533 (paperback).Subject(s): Consumer behavior | Motivation research (Marketing) | MarketingDDC classification: 658.8342Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU | 658.8342 SCH 2014 (Browse shelf) | 1 | Available | TBSxx,34004,03,CL | 5000161441 |
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658.8342 SCH 2011 The impulse economy : | 658.8342 SCH 2012 Consumer behaviour : | 658.8342 SCH 2012 Consumer behaviour : | 658.8342 SCH 2014 Consumer behaviour / | 658.8342 SCH 2015 Consumer behavior / | 658.8342 SCH 2015 Consumer behavior / | 658.8342 SCH 2019 Consumer behavior / |
Includes bibliographical references and index.