A framework for marketing management / Philip Kotler
By: Kotler, Philip.
Publisher: Upper Saddle River, New Jersey : Prentice Hall, [2003]Copyright date: ©2003Edition: 2nd ed.Description: xx, 363 pages : illustrations ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0131001175 (paperback); 0131204270.Subject(s): Marketing -- ManagementDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 4 |
658.8 KOT (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000014245 |
Includes index.