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Internet marketing : integrating online and offline strategies / Mary Lou Roberts.

By: Roberts, Mary Lou.
Series: McGraw-Hill/Irwin series in marketing.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Description: xix, 471 p. : ill. (some col.) ; 26 cm.ISBN: 0072827033 (pbk.).Subject(s): Internet marketingDDC classification: 658.84
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 1, BayNo 1

658.84 ROB (Browse shelf) 1 Available GENLS,GENLS,03,GR 5000019327

Includes bibliographical references and index.