Strategic management in construction / David Langford & Steven Male.
By: Langford, D. A.
Contributor(s): Male, Steven.Publisher: Malden, MA : Blackwell Science, c2001Edition: 2nd ed.Description: v, 250 p. : ill. ; 25 cm.ISBN: 0632049995.Subject(s): Construction industry -- Management | Strategic planningDDC classification: 624.068
|Item type||Current location||Call number||Copy number||Status||Notes||Date due||Barcode|
|Main Collection||Taylor's Library-TU||624.068 LAN (Browse shelf)||1||Available||SABDx,23002,03,AD||1000122273|
Includes bibliographical references and index.
Preface. - 1. Introduction. - Pt. A. Construction and its business environment. 2. Construction - an overview of the market. 3. The strategic role of the actors in the construction process. 4. Clients, constructors and competencies. - Pt. B. Concepts of strategic management. 5. The firm and the strategic management process. - 6. Strategic behaviour of construction firms. 7. Strategies for intenational construction. - Pt. C. Techniques for the strategic planner. 8. Portfolio management, Delphi techniques and scenarios. 9. Marketing and promotional strategies in construction. - Pt. D. Summary. 10. A synthesis of strategic management in construction. - Index.