Market-based management : strategies for growing customer value and profitability / Roger J. Best
By: Best, Roger J
.
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2005Edition: 4th ed.Description: xxii, 506 p. : ill. ; 22 cm.ISBN: 0131293729 (lnt. ed.) (pbk).Subject(s): Marketing -- ManagementDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode | Course reserves |
|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 2 |
658.8 BES (Browse shelf) | 1 | Available | UNISA, 57347 | 5000014428 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 2 |
658.8 BES (Browse shelf) | 1 | Available | UNISA,19003,03,GR | 5000007857 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 2 |
658.8 BES (Browse shelf) | 1 | Available | UNISA,19003,03,GR | 5000014431 |
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Includes bibliographical references and index.
Australian Degree Programme : 24415T