Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan.
Series: Market research in practice seriesPublisher: London : Kogan Page, 2004Description: xii, 244 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 0749441801
- 658.83 HAG
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Shelf location | Call number | Materials specified | Vol info | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.83 HAG (Browse shelf(Opens below)) | 1 | Available | SOMAC,37003,04,GR | 5000033331 |
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| 658.83 ESS 2010 Essentials of marketing research / | 658.83 GOR Qualitative market research : | 658.83 GRE The handbook for focus group research / | 658.83 HAG Market research in practice : | 658.83 HAG Market research : | 658.83 HAG Do your own market research / | 658.83 HAG Questionnaire design / |
Includes bibliographical references (pages 221-235) and index.