The philosophy of branding : great philosophers think brands / Thom Braun.
By: Braun, Thom
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Publisher: London : Sterling, VA : Kogan Page, 2004Description: 192 pages ; 19 cm.Content type: text Media type: umediated Carrier type: volumeISBN: 0749441933.Subject(s): Brand name products -- Philosophy | Business names -- Philosophy | Product management -- PhilosophyDDC classification: 658.82701
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.82701 BRA (Browse shelf) | 1 | Available | SOMAC,37000,02,GR | 5000037622 |