Taylor's Library

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Business communication process & product / Mary Ellen Guffey.

By: Guffey, Mary Ellen.
Publisher: Southbank, Victoria : Thomson South-Western, 2006Edition: 5th ed.Description: 585.p : ill. ; 26cm.ISBN: 0324223048.Subject(s): Business writing | English language -- Business English | Business communicationDDC classification: 658.45
Contents:
Unit 1. Communication Foundations.- 1. Communicating at Work.- 2. Communicating in Small Groups and Teams.- 3. Workplace Listening and Nonverbal Communication.- 4. Communicating Across Cultures.- Unit 2. Guffey's 3-x-3 Writing Process.- 5. Writing Process Phase 1: Analyze, Anticipate, Adapt.- 6. Writing Process Phase 2: Research, Organize, Compose.- 7. Writing Process Phase 3: Revise, Proofread, Evaluate.- Unit 3. Business Correspondence.- 8. Routine E-mail Messages and Memos.- 9. Routine Letters and Goodwill Messages.- 10. Persuasive and Sales Messages.- 11. Negative Messages.- Unit 4. Reports and Proposals.- 12. Preparing to write business reports.- 13. Organizing and writing typical business reports.- 14. Proposals and formal reports.- Unit 5. Presentations.- 15. Speaking with confidence.- 16. Employment Communication.- Appendix A. Competent Language Usage (C.L.U.E).- Appendix B. Reference Guide to document formats.- Appendix C. Documentation Formats.- Appendix D. Correction Symbols.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 1, TierNo 1, BayNo 5

 658.45 GUF (Browse shelf) 1 Available SOMAC,37000,03,CL 5000034922

Includes index

Unit 1. Communication Foundations.- 1. Communicating at Work.- 2. Communicating in Small Groups and Teams.- 3. Workplace Listening and Nonverbal Communication.- 4. Communicating Across Cultures.- Unit 2. Guffey's 3-x-3 Writing Process.- 5. Writing Process Phase 1: Analyze, Anticipate, Adapt.- 6. Writing Process Phase 2: Research, Organize, Compose.- 7. Writing Process Phase 3: Revise, Proofread, Evaluate.- Unit 3. Business Correspondence.- 8. Routine E-mail Messages and Memos.- 9. Routine Letters and Goodwill Messages.- 10. Persuasive and Sales Messages.- 11. Negative Messages.- Unit 4. Reports and Proposals.- 12. Preparing to write business reports.- 13. Organizing and writing typical business reports.- 14. Proposals and formal reports.- Unit 5. Presentations.- 15. Speaking with confidence.- 16. Employment Communication.- Appendix A. Competent Language Usage (C.L.U.E).- Appendix B. Reference Guide to document formats.- Appendix C. Documentation Formats.- Appendix D. Correction Symbols.