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Handbook of consumer behaviour, Tourism and the Inernet / Juline E.Mills, Rob Law, editors.

Contributor(s): Law, Rob | Mills, Juline E.
Publisher: Binghamton, NY: Haworth Hospitality Press, c2004Description: xvi, 314 p. : ill. ; 29 cm.ISBN: 078902599x.Uniform titles: Journal of travel & tourism marketing. Subject(s): Tourism -- Computer network resources -- Handbooks, manuals, etc | Tourism -- Handbooks, manuals, etc | Internet marketing -- Handbooks, manuals, etcDDC classification: 338.4791
Contents:
Preface.- Online travel consumer search behavior.- Travel website user characteristics.- Perception and quality of online lodging and travel brands.- E-complaint behaviour.- website design and development in travel and tourism.- website evaluation in hospitality and tourism.-Index.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 6 , Side 2, TierNo 1, BayNo 4

338.4791 HAN (Browse shelf) 1 Available SHTEx,70005,03,AD 5000046586

"Co-published simultaneously as Journal of travel & tourism marketing, volume 17, numbers 2/3, 2004."

Includes bibliographical references and index.

Preface.- Online travel consumer search behavior.- Travel website user characteristics.- Perception and quality of online lodging and travel brands.- E-complaint behaviour.- website design and development in travel and tourism.- website evaluation in hospitality and tourism.-Index.