Powerlines : words that sell brands, grip fans, and sometimes change history / Steve Cone.
By: Cone, Steve
.
Publisher: New York : Bloomberg Press, 2008Edition: 1st ed.Description: xviii, 251 p. : ill. ; 25 cm.ISBN: 9781576603048 (hbk.); 1576603040 (hbk.).Subject(s): Slogans | Brand name products | Marketing | AdvertisingDDC classification: 658.802
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode | Remark |
|---|---|---|---|---|---|---|---|---|
| Main Collection | TU External Storage-LCS | 658.802 CON 2008 (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000110553 | Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1 |
Includes bibliographical references (p. 231-243) and index.