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Weathering the storm: a crisis management guide for tourism businesses / Mary Lynch.

By: Lynch, Mary.
Publisher: Leicester, UK : Troubador, c2004Description: viii, 131 p. : 22 cm.ISBN: 190474463X.Subject(s): Tourism -- Management | Crisis managementDDC classification: 338.4791
Contents:
Foreword - 1. Introduction - 2. The path of a crisis: - 3. Speaking with one voice - 4. How bad is it? - 5. Yes minister - 6. 'They would say that, wouldn't they?' - 7. The customer - 8. Marketing your way out of a crisis - 9. How long does it take to recover? - 10. Looking for the silver lining - Appendix : Tier group emergency response procedure - Attitudes to foot and mouth in the countryside in england.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 6 , Side 2, TierNo 3, BayNo 5

338.4791 LYN (Browse shelf) 1 Available SHTEx,70005,03,AD 5000046229

Foreword - 1. Introduction - 2. The path of a crisis: - 3. Speaking with one voice - 4. How bad is it? - 5. Yes minister - 6. 'They would say that, wouldn't they?' - 7. The customer - 8. Marketing your way out of a crisis - 9. How long does it take to recover? - 10. Looking for the silver lining - Appendix : Tier group emergency response procedure - Attitudes to foot and mouth in the countryside in england.